Throughout her career working in the oil industry for just over a decade, our founder viewed fashion as a daily inspiration. Alongside her lasting admiration for the industry created the idea of stepping into the scene with fresh eyes. After realising her passion and talent for finding the finest fashion designs, Fatmah travelled to and trained in a prestigious private school in Italy.

As the creative director of CARAT, she strives to raise the standard in footwear and provide a never-before-seen option for women. Besides carefully chosen materials, Fatmah's tireless motivation, design skills and knowledge are the features that transform high heels into wearable art.